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Opinion leader workshops

Our opinion leader workshops help you develop opinion leader engagement policy, strategy and programmes that are specific your company’s practices, culture and circumstances.

The most effective opinion leader engagement comes when there is a consistent approach across the brand team or, better still, across the company. Neil Kendle, using his 25 years of opinion leader experience, will present basic principles, set exercises and facilitate discussion ensuring that there is a consistent approach across your brand team or company to develop a team consensus of best practice.

Kendle Healthcare’s in-house opinion leader workshops cover issues such as:

  • What is effective opinion leader engagement and how to achieve it
  • Coordination between functions, brand teams, and between head office and the affiliates
  • Tools for effective planning

and much more….